Advertising is a form of communication that is sponsored and has a message promoting or selling or trying to sell a product or service or an idea. It is classified as a form of marketing communication. Thomas J. Barratt is known as the father of modern advertising. Guest in London he was working for Pears …
There is certainly no doubt about the fact that social media has helped us in a lot of ways. Not only has it made possible for us to communicate with people from all over the world but it has also made sure that businesses online get the right audiences and promotions that they need. Businesses …
The Concept of Six Sigma is a disciplined, statistical-based, data-driven approach, and a continuous improvement methodology for eliminating defects in a product, process or service offered by the company. It was developed by the Motorola company in early to middle years of the 1980s based on the fundamentals of quality management and then became a …
Every organization likes to look at a graph of sales that shows growth. As much as everyone would like to do that, not every organization is able to achieve that. Increasing sales is very crucial but increasing sales is not a one-time thing. It is a regular process and if done neatly, it gets better …
KPI is an abbreviation of Key Performance Indicator. Thus, Sales KPIs are the indicators of sales performance. These indicators are specific, measurable and time-bound. Every organization will have a defined set of KPIs for individuals. These KPIs are quantifiable and are used in the performance evaluation of a salesperson. 10 Types of Sales KPI KPIs …
Absenteeism is informed or uninformed unavailability of an employee at work. Taking long, unnecessary breaks at work, being disinterested, leaving early etc. are also forms of absenteeism. Employee absenteeism can be very costly for the organization due to the fact of the unavailability of the employee. Classification of Absenteeism is based on the causes. There …
Purchase and sale of retail goods by customers and businesses is called retail sales. Retail goods are usually comprising of finished goods. Retail goods consist of consumer durables and consumer non-durables. Household goods major part of retail sales. In most of the countries, retail sales are considered as an indicator of the economic health of …
Attracting the required talented individual is like finding the right fit. There are lots of people with varied personalities, training, experience, and skills who are on the look-out for jobs. The precise interviewee should be interested in submitting his resume because only then the company can hire him. Drawing the talent towards itself is an …
Sales of Pharmaceutical products, which may include medicines, or surgical devices, consumables of any form, machines, and equipment used in surgeries is called Pharma Sales. The target audience is doctors of any kind, chemists, and/or purchase in-charge in hospital or pharmacies. The pharmaceutical sale is very different from regular sales of any kind right from …
Dropbox is a file hosting service that is operated by an American company, Dropbox. It was established during the year 2007 and is headquartered in San Francisco. It provides cloud storage, file synchronization, client software, and personal cloud. In the current era, where every business deals with voluminous data and requires storing and retrieving in …