SEO

Google Advanced Search Operators for Competitive Content Research

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Published on 05/07/2021 – Last Updated on 05/07/2021 by OTC

Without an organizing principle, a spreadsheet full of keywords is a bottomless to-do list. It’s not enough to know what your competitors are ranking for — you need to know what content is powering those rankings and how you’re currently competing with that content. Enter advanced search operators.

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