Marketing - Corp. Communication
Authenticity AND Truth, The Inescapable Key to Success in Marketing
Post Views: 2,262 Authenticity is achieved when brands are engaging deeply with audiences, building connections that feel personal, and making their customers feel ...
Marketing - Corp. Communication
The Power of Unsubscribe – Reclaim Time, Focus, and Productivity, FOMO Syndrome
Post Views: 580 Most of all are chronically suffer from FOMO, aka the ‘Fear of Missing Out’. A worried feeling that you may ...
Marketing - Corp. Communication
Customer-Centric Marketing and Behavior Fuel Long-Term Loyalty and Success
Post Views: 520 Building brand loyalty starts with trust. Here is how to turn customers into advocates, increase Lifetime-Value and protect your Company ...
Marketing - Corp. Communication
The AIDAS Theory of Selling
Post Views: 401 AIDAS stands for Attention, Interest, Desire, Action, and Satisfaction. The AIDAS selling theory is a strategy that businesses use to ...
Marketing - Corp. Communication
Turning Negative Online Reviews Into Business Opportunities
Post Views: 811 When a poor review garners a lot of attention, it’s more than enough to discourage potential customers from engaging with ...
Marketing - Corp. Communication
Mastering B2B Video Marketing: Types of Videos that Drive a Marketing Strategy Success
Post Views: 3,017 Video marketing is crucial in the 21st Century, with diverse formats like short-form, explainer and testimonial videos driving engagement across ...
Marketing - Corp. Communication
Developing a Strong B2B Marketing Plan in a Volatile Environment
Post Views: 886 Recession rumblings. Inflation. Market volatility. Businesses of all sizes and across all industries are navigating a seemingly endless onslaught of ...
