Marketing - Corp. Communication
Mastering B2B Video Marketing: Types of Videos that Drive a Marketing Strategy Success
Post Views: 2,950 Video marketing is crucial in the 21st Century, with diverse formats like short-form, explainer and testimonial videos driving engagement across ...
Marketing - Corp. Communication
Developing a Strong B2B Marketing Plan in a Volatile Environment
Post Views: 859 Recession rumblings. Inflation. Market volatility. Businesses of all sizes and across all industries are navigating a seemingly endless onslaught of ...
Marketing - Corp. Communication
Media Pitching 101: Crafting the Perfect Media Pitch
Post Views: 644 Securing media coverage is a powerful tool for B2B success. For decades, a PR pro’s greatest shot at earning coverage ...
Marketing - Corp. Communication
Writing an Effective Email in 4 Easy Steps
Post Views: 372 Anyone can write an email, not everyone can do so effectively. Unfortunately, for the people on the receiving end, that ...
Marketing - Corp. Communication
Everything You Need to Know About B2B Buyers – The Rise of the Digital-B2B-Era
Post Views: 435 Demographics change, and with them, B2B buyers’ demands change. Since the mid-twenty-teens, Millennials have been a growing demographic in B2B ...
Marketing - Corp. Communication
[Research ] Salesforce Survey Examines the State of Marketing
Post Views: 400 Salesforce recently published the findings of its latest State of Marketing survey. The latest survey is the ninth edition of ...
Marketing - Corp. Communication
B2B Customer Retention Strategies That You Need for Your Business
Post Views: 375 A happy customer is a loyal customer. And, a loyal customer is one that will keep purchasing. For B2B companies, ...
