Marketing - Corp. Communication
Everything You Need to Know About B2B Buyers – The Rise of the Digital-B2B-Era
Post Views: 403 Demographics change, and with them, B2B buyers’ demands change. Since the mid-twenty-teens, Millennials have been a growing demographic in B2B ...
Marketing - Corp. Communication
[Research ] Salesforce Survey Examines the State of Marketing
Post Views: 374 Salesforce recently published the findings of its latest State of Marketing survey. The latest survey is the ninth edition of ...
Marketing - Corp. Communication
B2B Customer Retention Strategies That You Need for Your Business
Post Views: 348 A happy customer is a loyal customer. And, a loyal customer is one that will keep purchasing. For B2B companies, ...
Marketing - Corp. Communication
Why and How To Conduct a Brand Reputation Analysis
Post Views: 414 Managing reputational risk is a critical concern for businesses in today’s digital age. With the rise of social media and ...
Marketing - Corp. Communication
What is Data Mining – How to Leverage It
Post Views: 553 Data and information have become the cornerstones of sustainable growth and competitive advantage. Data mining, two words that are easily ...
Marketing - Corp. Communication
Is There a New Search Engine in Town, a Real Google Competitor
Post Views: 583 Google has long reigned as the king of search engines. With more than 8.5 billion searches a day, it’s no ...
Marketing - Corp. Communication
Crafting, Implementing a CRM Strategy That Drives Sales and Loyalty
Post Views: 487 Customer relationship management (CRM) is a term that refers to practices, strategies, and technologies that companies normally implement. It’s necessary ...
