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Marketing - Corp. Communication

The customer lifecycle using CRM

Post Views: 1,728 Five steps to understand the customer lifecycle while using CLM CRM software.Understanding the ‘customer lifecycle’ for users of CLM CRM ...

By OTC04/08/20240

Marketing - Corp. Communication

The Customer First Concept: Strategies To Lead Your Marketing Campaigns

Post Views: 3,092 In a market saturated with options, outstanding customer experiences can set you apart. Today’s well-informed consumers expect nothing less than ...

By OTC04/08/20240

Marketing - Corp. Communication

You Need a Brand Board

Post Views: 1,999 The Brand Board can be defined as a crucial and at-a-glance document that showcases all your brand elements such as ...

By OTC04/08/20240

Marketing - Corp. Communication

5 Questions PR Pros Must Ask in a Crisis

Post Views: 1,467 Crisis strikes in the blink of an eye and can erupt into a full media catastrophe overnight. Even when ...

By OTC04/08/20240

Marketing - Corp. Communication

The Psychology of Color…

Post Views: 1,694 The Psychology of Color in Marketing and Branding The psychology of color as it relates to persuasion is one of ...

By OTC04/08/20240

Marketing - Corp. Communication

What is a Press Kit and How to create an efficient one?

Post Views: 1,707 What is a Press Kit? A press kit is also known as a media kit. It consists of all promotional ...

By OTC04/08/20240

Marketing - Corp. Communication

Calculate your Site Bounce Rate?

Post Views: 1,709 When a website is created for a brand, the main aim is to attract traffic on the website. The advertisers ...

By OTC04/08/20240

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